Treofan showcased its hybrid paper-plastic pouch

Treofan is presenting the first commercial application of its HybraPack hybrid packaging film at Interpack 2017

Treofan  showcased during Interpack the first commercial application of its hybrid packaging solution HybraPack, which has been jointly developed with paper manufacturer Feldmuehle Uetersen (Uetersen, Germany).

Up-and-coming Swiss company Trinity haircare will in the future package high-quality hair care products for professional users in upright pouches manufactured from this film-paper combination.

HybraPack combines the technological performance of biaxially oriented polypropylene film with the optical and tactile characteristics of paper.

Packaging manufactured from this material provides, on the inside, strongly sealed, leak-proof seams and a barrier that can be customized to the product. Printed graphics options abound as do opening aids and resealing options.

HybraPack also opens up new environmental prospects. For instance, depending on the application, biodegradable polymers obtained from renewable raw materials can be used in the film and lamination without adhesive.

All of this makes the new solution an eco- friendly, inexpensive and functional alternative both to composite materials made from PET, PE or aluminum and 100% paper packaging.

“HybraPack makes it possible for the first time to exploit the advantages of BOPP and PAL film for liquid and pasty package contents, too,” explains Jürgen Schischko, technical service manager at Treofan.

“We are aiming to open up entirely new product segments in the upright pouch market, which is currently seeing double digit growth. And our collaboration with Trinity haircare is an excellent example.”

René Held, marketing director at Trinity haircare, says: “In their day-to-day work in their salons, our demanding customers expect not only the highest product quality but also reliable performance under the most varied conditions.

At the same time, brand values such as sustainability and environmental consciousness are becoming ever more important in the premium segment. HybraPack perfectly embodies these values by being economical with resources and making use of biodegradable materials.”

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